Experience
Ron Goddard has worked across founder-led, investor-backed and operationally complex businesses spanning hospitality, technology, infrastructure, consumer and platform-led growth.
His experience combines commercial execution, operational leadership, strategic advisory and investor alignment developed through hands-on operating environments.
BatFast
Sports Technology, Platform & Entertainment Venues
Board-level responsibility for commercial strategy, international expansion and long-term value creation within a global sports technology and entertainment business operating across participation, hospitality and fan engagement markets. Helped evolve the business from predominantly simulator deployment toward a broader recurring revenue and platform-led model incorporating licensing, partnerships, software, data and ecosystem economics. Supported multi-million-pound commercial agreements, institutional funding readiness and international scaling across 20+ countries and more than 1.5m users globally.
CLS Group
Commercial Transformation & Build-to-Sell Strategy
Appointed by the Chairman to support a multi-year commercial transformation and build-to-sell strategy across a £60m revenue data, technology and insurance group operating across UK and European markets. Led organisational restructuring initiatives to improve accountability, leadership alignment and commercial scalability. Contributed to executive evolution, operational redesign and strategic alignment across multiple business units, supporting revenue growth, faster sales productivity and successful exit outcomes.
Rackspace
Cloud Infrastructure & International Commercial Scaling
Promoted to Director of EMEA Sales after transforming the lowest-performing division into the highest-performing sales team within 18 months inside a highly competitive listed cloud infrastructure business. Led 100+ staff with full P&L responsibility and grew revenues from approximately £40m to £140m within four years. Recognised as International Manager of the Year.
Rakuten / Fits.Me
E-Commerce SaaS & Commercial Restructuring
Rebuilt the commercial structure of an acquired ecommerce SaaS business following post-acquisition integration challenges, improving accountability, alignment and scalability across international markets. Increased MRR by 600% and reduced the sales cycle from 296 days to under 90 days while repositioning the commercial function for scalable growth.
Howsy
PropTech & Shareholder Value Preservation
Supported strategic restructuring and commercial repositioning during a challenging growth period, helping preserve shareholder value through successful trade sale to Dexters.
Explore the full track record.